My true happy is “My True Happy.”
As I mentioned in an earlier post, I got to work on the album artwork for Arden Cho‘s debut EP “My True Happy.” This was a fun project because I got to collaborate with both Arden and Jenny Ong (neon blush) again and
convince trick them into going on a hike with me into a forest. It was insanely cold! Ha there’s even a video of the team crying about the cold, but in the end trekking a 4 miles roundtrip while lugging around wardrobe was completely worth it.
We actually ended up with more usable shots than we needed for the album! And instead of throwing the extra frames out we decided to create a photo countdown to the release of the album, same concept I did with David Choi for his “Forever and Ever”. I took the track titles and match them with images that conveyed each song. Arden then released them through her various social media outlets to get everyone hyped up.
Check out all the countdown photos together below and make sure you pick up a hardcopy of “My True Happy.”
Countdown photos to “My True Happy”: